I have used comics in marketing for a couple of years now. The purpose at first was to add a little comic relief into our monthly company newsletter. However, after the first couple I did, I realized that I could market with them while keeping the necessary comic relief. I started making them insurance related and … More Marketing With Comics
Last year we held the first SWIA Charity Drive in which we took donations of toys, food, and blankets and delivered to two different charities in our local area. The first was Got Your Back San Diego, and the second was The Oceanside Women’s Resource Center. We used video commercials to promote the event and … More Charity Drive
For Halloween this year, I used two tactics in my social media marketing campaigns. The first was video commercials, and the other was a cartoon campaign. The first was called; The Don’t be Scared Campaign. This campaign allowed us to use the scariness of Halloween to represent the fear of buying Life Insurance. Life Insurance … More Halloween Marketing Campaigns
I recently “redid” a website I created for SWIA. When I first did this website, I went with a photo back ground. This time I aimed for a simple look with an easy flow and clear reading. I used blue and white and had the font fade in from the bottom of the page to give the … More Website Development
Logan Rathe Warren 